Digital Marketer

Job Summary

We are looking for a trendsetting online marketer to be responsible for creating and maintaining online marketing strategies aimed at promoting the brand, and generating interest in the products and services of the company. You should demonstrate creativity and ensure the online image of the business is effective and attracts customers.

You should have knowledge of digital marketing tactics, have strong interpersonal skills and demonstrate excellent writing and graphic skills. Ultimately, a high-level online marketer should be able to multitask well, display creativity and keep abreast with the latest industry developments.

Duties & Responsibilities

·         Develop marketing strategies that align with the organization’s business goals

·        Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising

·         Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)

·         Conduct market research and analyze trends to identify new opportunities and improve campaign performance

·        Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience

·         Stay up-to-date with emerging digital marketing trends and technologies

Job Requirements

·         Bachelor’s degree in marketing, communications, or related field

·        2+ years of experience in digital marketing or related field

·        Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising

·        Proficient in marketing automation tools

·        Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)

·         Strong project management skills

·         Excellent written and verbal communication skills

·        Marketing or communications qualifications.

·        Google Adwords and Analytics certification a bonus.

·        Experience working in Online Marketing.

·        Strong analytical skills.

·        Ability to work independently and within a team.

·        Self-starter.

Verbal Communication, Phone Skills, Listening, Data Entry Skills, People Skills, Informing, Customer Focus, Customer Service, Attention to Detail, Professionalism, Multi-tasking